ABOUT

ALEXANDER EGUY

Alexander Eguy is a director and founder of StoryTech, a studio making brand content across Central Asia and Russia. With a technical background and a love for new tools, he treats CGI, AI, and live-action as different ways to tell the same story, picking whichever gets the right picture. His signature: short films where something jarring happens on the outside, while a simple human emotion sits underneath. His clients include CLICK, UZUM, AVO, Yandex, and other leading brands in Uzbekistan — including a viral Yandex video that hit over 6 million views.